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Red Bull Bar Staff Challenge

February 5, 2014

If there’s one brand that almost invented customized branded events, it must be Red Bull. The Austrian brand not only engages it’s customers but engages and interacts directly with the man behind the bar that sells it. The Red Bull Bar Staff Challenge is a battle between selected outlets for a cool price. During Red Monday in Matrixx we set up a photo wall to capture the teams for direct online publication.